John Lewis has finally released its Christmas advert for 2023 - and the retailer has confirmed exactly how fans can get their hands on all the merchandise to go alongside it.
This year’s offering starts with a young boy who wants to grow a plant from seed. He thinks he is growing a Christmas tree - but the plant turns out to be a mischievous Venus flytrap called Snapper.
Snapper eventually grows too big for the living room and is thrown out into the cold - but the advert has a happy ending when he is embraced back into family life. The message of the commercial is the joy of celebrating old and new traditions, with the family seen accepting Snapper as their unconventional Christmas tree.
Like with previous years, John Lewis will be selling a whole host of gifts for fans of the commercial to snap up, including a Venus flytrap plant for £10. Shoppers will also find a plush version of Snapper for £18, along with kids pyjamas for £19 and a story book for £9.99. You can find a full list of all the products below.
You can buy your very own Venus flytrapWorld renowned opera singer Andrea Bocelli sings an original song called “Festa”, which means “celebration”, for this year’s commercial, with a proportion of the proceeds from charity single going to John Lewis Building Happier Futures charities.
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Charlotte Lock, Customer Director for John Lewis, said: “We are a nation that loves the traditions of Christmas - from classic traditions like pantos and putting up the tree to evolving new ones like crafting our own presents and Zoom get-togethers. Many of us have our own unique festive traditions and that makes them even more special.
“The film celebrates themes of family and evolving traditions and shows that a ‘perfect’ Christmas is finding joy together with loved ones, whatever your traditions.”
Sarah Jenkins, Managing Director at Saatchi & Saatchi, the company behind this year’s John Lewis Christmas campaign, said: “It’s an extraordinary privilege to be working with the John Lewis Partnership, and it’s particularly magical to be launching a campaign that celebrates all of the traditions - both eternal and evolving - that make Christmas so special to the nation.
“The race to be the number one Christmas ad brings extra festive spice and is such a brilliant embodiment of the skills and smarts of the UK’s incredible creative industries. We’re raising a glass to all.”
Or you can purchase a plush version of Snapper
Fancy this Snapper tote bag?Full list of John Lewis Christmas advert 2023 merchandise
- Plush plant - £18
- Mini Plush Bauble - £10
- Printed Bauble - £6
- Tote Bag - £6
- Chocolate - £6.50
- Boxed Biscuit - £4.50
- Kids Pyjamas - £19
- Adult Pyjamas from - £34
- Snapper Slippers - £18
- Real Venus Flytrap Plant - £10
- Christmas Card with Seeds - £3
- Pomeranian Plush - £30
- Children’s Story Book - £9.99
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