CHOCOLATE maker Lindt has been ridiculed for its Christmas sale - which includes 1p off some items.
The lacklustre offering sees the chocolatier not exactly giving away its famous white chocolate teddy, originally priced at £3.60 for £3.59, and a teddy sharing bag once priced at £4.30 slashed to £4.29.
Meanwhile, the chocolatier's well-known milk chocolate Santa - received in hundreds of thousands of stockings this festive season - has also seen 1p knocked off its original price of £3.60.
Brits aired their frustration on social media, with one sarcastically commenting: "Very kind of them to knock off a penny."
Lindt has since lowered the price of the milk chocolate Santas to £2.50, the teddy sharing bag to £3.50, and the white chocolate teddy is now half price at £1.50.
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Other items offer decent savings, with a Lindt Lindor Pick 'N' Mystery Box weighing 1.5kg and containing 120 Truffles seeing its price tag drop from £50 to £42.50.
And teddy milk chocolate and Santa five-packs have been reduced from £3 to £2.40.
The greatest bargain is arguably a 690g festive selection box which is now £12.50, from £25.
Vincent Burke, who was perusing the chocolatier’s website for gifts, noticed the weird reductions on Boxing Day.
He said: “I laughed. Seeing 1p off the chocolate teddies really is the ‘bear’ minimum that Lindt could give.
“These so-called reductions are laughable, about as funny as the worst Christmas cracker joke you could imagine.”
Lindt was founded in 1845 and is one of the largest Swiss chocolate manufacturers.
It is based in Kilchberg, where its main factory and museum are located.
The company now has 12 factories across Switzerland, Germany, France, Italy, Austria and the US as well as 500 shops.
The Sun has contacted Lindt for comment.
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