Lidl superfans can earn a massive £2,500 - just by wearing clothes

06 June 2024 , 11:54

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Lidl has it's own range of streetwear

Three superfans of Lidl can earn up to £2.5k - just by wearing the supermarket’s merch range at a festival this summer.

The supermarket, which has seen its streetwear and accessories skyrocket in popularity in recent years, is taking to social media to find lovers of the attire to proudly wear it at some of the biggest festivals this year. Its ‘Merch Muses’ will be the nation’s trendiest partygoers, donning everything from statement bucket hats or boldly coloured wellies as they take in performances in fields and parks all over the UK.

In exchange for wearing the merch range, they will receive two VIP tickets for either Tramlines, Boardmasters or Victorious festivals. They will also receive £2.5K spending money, which includes travel costs, and the chance to brush shoulders with the stars on stage as official operators of the coveted merch cannon.

Lidl wants to see people wearing the range at festivals

It could earn fans £2,500

The lucky partygoers will also be featured across Lidl social channels throughout the summer donning the merch to Lidl’s millions of followers. The search follows the launch of Lidl’s latest merch collection - which comes to middle aisles on Thursday 13th June. The range includes a 90’s inspired shell jacket and wellies, which have been fashionably prepared for the unpredictable British weather and festivals.

For sunnier days, the supermarket will release a pair of sliders and a bucket hat. And to complete the look, shoppers can also pick up a Lidl bandana to accessorise their stylish creations. To be in with the chance of being chosen, festival goers need to like the LidlGB page on Instagram, commenting with three words which describe their personality on the associated post when it goes live on 6th June 2024.

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