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Shoppers raving about Superdrug 'dupe' of £51 item hitting shelves for 94p

27 June 2024 , 23:41
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Scroll on to read how to hunt down bargains
Scroll on to read how to hunt down bargains

CANNY shoppers are getting excited about a Superdrug dupe that costs less than a pound – when the original will set you back a whopping £51.

An eagle-eyed bargain hunter spotted the deal about shower gel and quickly spread the word on social media.

Superdrug is currently selling a Sol de Janeiro shower gel dupe for a fraction of the price qhiquqiqzkidzuprw
Superdrug is currently selling a Sol de Janeiro shower gel dupe for a fraction of the priceCredit: Alamy
The Superdrug Fruity shower gel costs £1.89 but there is a buy one get one free offer
The Superdrug Fruity shower gel costs £1.89 but there is a buy one get one free offerCredit: Facebook
The Sol de Janeiro product costs £51 a bottle
The Sol de Janeiro product costs £51 a bottleCredit: Beauty Bay

Posting to the Extreme Couponing and Bargains UK Facebook group, the money-saving shopper wrote: “Heads up, number one is £1.89 and buy one get one free - and the other one is £51.

“It’s identical and even better than the Home Bargains dupe.

“I have them all and genuinely there’s no difference in the Superdrug version.”

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Under the post were two photos, on the left was the Superdrug shower gel, coming in at just 94p a bottle.

On the right was Sol de Janeiro’s “Brazilian 4 play moisturising shower cream-gel” which retails for £51.

The post proved to be highly popular, notching up more than 200 comments.

Most tagged in a friend or two to let them know about the bargain dupe.

One wrote: “Sol dupe in Superdrug I’ll check tomorrow at work.”

Another said: “OMG £51 for a shower gel. Can’t believe people would pay that.”

A third added: “I have it, it smells so nice.”

Earlier this month, The Sun tested out a whole range of dupes of Sol De Janeiro products.

From Poundland to Primark, it seems every budget retailer has taken a swing to replicate the Brazilian brand.

I’m a savvy shopper – best time to shop for Xmas 2023 is sooner than you thinkI’m a savvy shopper – best time to shop for Xmas 2023 is sooner than you think

And it's not just those two, Home Bargains has a range of products that are so popular, even I couldn't track them down.

Another bargain find, named Tropical Trip Body Trio, has just hit the shelves across Superdrug stores and comes with three summery body creams in bright packaging.

What's more, the popular high-street retailer has also launched a Tropical Caramel Body & Hair Mist, which looks to be a close match to Sol de Janeiro's viral Brazilian Crush Cheirosa 62 Perfume Mist.

Unlike the posh twin, the Superdrug version sells for £8 - or a whopping 3x less than the cult favourite, which also comes in a smaller bottle.

On the lookout for more dupes of the viral Bum Bum cream? The high street is full of a number of brilliant alternatives, including Poundland's very own version.

Rival Home Bargains is also offering purse-friendly body care essentials that are a whopping £30 cheaper than Sol de Janeiro.

Superdrug offers a range of dupes for those who want to trim their spending
Superdrug offers a range of dupes for those who want to trim their spendingCredit: Alamy

Jon Rogers

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