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I tested frozen supermarket pizzas - the 94p winner is better than Goodfellas

29 June 2024 , 07:00
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The winner is the perfect quick and easy dinner
The winner is the perfect quick and easy dinner

PIZZA is the perfect fuss-free dinner for sharing with friends or family.

Everyone should have a couple of pizzas in the freezer they can throw in the oven when needed.  

We tried a selection of frozen pepperoni pizzas eiqkiktiquzprw
We tried a selection of frozen pepperoni pizzas

Goodfellas pizzas are often considered to be one of the best frozen brands but all the major supermarkets have their own-label versions.

I tried out six brands and compared the taste and value to Goodfella’s stonebaked thin pepperoni pizza to give an overall rating. Here are the results...  

Goodfella’s stone baked thin pepperoni pizza

  • £3.00, 332g, goodfellaspizzas.com
  • Per pizza: calories, 834 fat, 36g sugar, 4.2g salt 3g
Goodfellas is a reliable favourite
Goodfellas is a reliable favourite

I can see why Goodfellas is so popular. The pizza was really delicious and the flavour wasn’t too overbearing.

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There was a perfect amount of pepperoni covering the base and I liked the cheese to pizza-base ratio. It cooked in about 17 minutes. However, it is more expensive compared to the other options.  

  • Taste: 9/10
  • Value: 6/10
  • Overall rating: 8/10

Morrisons Stonebaked Pepperoni Pizza

  • £2.29, 332g
  • Per pizza: calories, 840 fat, 32.6g sugar, 7.8g salt, 3.72g
Morrisons pizza was a little bland
Morrisons pizza was a little bland

I liked this one but it was a bit bland - and I thought it could have done with some more seasoning or spices to enhance the flavour.

However, it went down well with my daughter who can be fussy.

It cooked evenly in just 14 minutes and was a good size. 

  • Taste: 6/10
  • Value: 7/10
  • Overall rating: 7/10

Co-op Pepperoni Pizza

  • £1.80, 314g
  • Per pizza: calories, 852 fat, 34g sugar, 7.2g salt, 3.12g
Co-op's pizza had a good flavour
Co-op's pizza had a good flavour

I was very impressed with the amount of topping on the offering from my local  Co-op - and I thought the pepperoni had a particularly good taste.

Overall the pizza was nicely flavoured and went down well with the family. The good price and speed of cooking make it a quick and easy meal for when cooking feels like too much of a chore. 

  • Taste: 8/10
  • Value: 8/10
  • Overall rating: 8/10

Sainsbury’s Thin & Crispy Pepperoni Pizza

  • 94p, 314g
  • Per pizza: calories, 794 fat, 31.2g sugar, 7.4g salt 3.58
Sainsbury's pizza was tasty and great value
Sainsbury's pizza was tasty and great value

I was surprised at how good this Sainsbury's pizza was. Given the price, my expectations were pretty low but it tasted so good.

The pizza is covered with a really generous amount of pepperoni and it didn’t feel as though the flavours were competing against each other.

Although it’s marginally smaller than some of the others I will absolutely buy this again and keep in the freezer for a quick and easy dinner - it’s my hands down winner. 

  • Taste: 9/10
  • Value: 10/10
  • Overall rating: 10/10

Pepperoni Pizza, Essential Waitrose

  • £1.40, 235g
  • Per pizza: calories, 714 fat, 32g sugar, 5.2g salt 1.82
The pizza needed a bit more pepperoni
The pizza needed a bit more pepperoni

This pizza is a good staple to have in, in case you need something quick and easy. However, there wasn’t much pepperoni on it, so you might want to jazz it up by adding some additional toppings.

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Be aware that it is smaller, when compared to other brands and I’m not sure it would satisfy more than two people. 

  • Taste: 7/10
  • Value: 7/10
  • Overall rating: 7/10

Aldi Carlos Classic Crust Pizza

  • £2.25, 511g
  • Per pizza: calories, 1445 fat, 65g sugar, 17g salt 4.95
Aldi's pizza was the biggest in the test
Aldi's pizza was the biggest in the test

Aldi offered the largest pizza at 511g and it could easily serve a bigger family or large group of friends.

The price point seems a bit higher but, you’re getting a lot of pizza for your money, and it could easily feed four.

It took slightly longer to cook at 19 minutes, due to its size.

The base was pretty delicious, especially if lots of dough is your favourite bit. The pepperoni wasn’t as flavoursome as some of the others, however I’d buy this again because of its size and base - and I might add some additional spices to pep it up a tad. 

  • Taste: 8/10
  • Value: 8/10
  • Overall rating: 8/10

Dr. Oetker Pepperoni-Salame

  • £3, 320g, oetker.co.uk
  • Per pizza: calories, 824 fat, 36g sugar, 12.4g  salt, 3.6g
This pizza had a strong taste
This pizza had a strong taste

This well-sized pizza from  Dr. Oetker had too many flavours going on for my liking. I’m not sure that you need pepperoni, salami and then so many spices - garlic, onion, rosemary, chilli - all at the same time.

However, if you like a strong taste sensation, this would be the one for you. It cooked really well and I loved the crispy base.

It was one of the most expensive pizzas I tried, and for me, it’s not worth the extra cash. 

  • Taste: 6/10
  • Value: 6/10
  • Overall rating: 6/10

Asda, Tesco, Lidl also offer frozen pepperoni pizzas but samples were unavailable at the time of producing the article.

Natasha Harding

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