If you follow skincare trends then you might know there's been a bit of a backlash on regimes featuring a dozen steps. Instead, people are wanting more streamlined morning and evening regimes that incorporate fewer products but that have multi-benefit results.
One product currently flying off Amazon's virtual shelves is Nivea's Q10 Anti-Wrinkle Expert Dual Action Serum (30ml) costing £18, and it's the perfect product if you're looking for a one-serum-does-it-all. With a clinically proven formula four times more potent than just using a day cream alone, and with a hefty concentration of pure Q10 –an essential antioxidant that plays an important role in giving youthful-looking skin by supporting collagen and elastin production – 91% of users in a test conducted by the brand noted a visible reduction in deep wrinkles while a whopping 97% said their skin looked smoother immediately.
With results visible within two weeks, this rapid glycostop – an addition which inhibits glycation and prevents new wrinkles from forming – and Q10-packed formula has quickly become popular with Amazon skincare shoppers. They say the multi-benefits of the formula has enabled them to streamline their skincare line-up and ultimately save money.
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One five star reviewer pens: "There is nothing not to like about this serum, my skin feels fresh and radiant, and it layers nicely underneath my daily moisturiser. It glides on smoothly, and believe me, a little goes a long long way here, so you are getting value for money! I love this serum, my skin feels rejuvenated, leaving it feeling hydrated and soft immediately after application, unlike similar counterparts that have the opposite effect."
91% of users noted a visible reduction in deep wrinkles while a whopping 97% said their skin looked smoother immediately (Nivea)A second says: "This is absolutely lovely and with moisturiser, it really does make a difference," while a third writes: "I got this mainly for the anti-wrinkle effects, as I'm getting older I'm really starting to notice a difference in my skins look and feel. This serum advertises that it reduces wrinkles and prevents future ones from developing, which is a big plus! I have used it twice a day as instructed, in the morning before make-up and at night when I have removed my make-up. Feels super soft I love it."
You can buy Nivea's Q10 Anti-Wrinkle Serum at Amazon for £18. If you want to combine the serum with a moisturiser – recommended if you have a dry skin type – it's best to pair it with Nivea's Q10 Power Anti-Wrinkle + Firming Face Cream, £12.98, to get the double Q10 benefits. If you're shopping around for other brands, there's the Paula's Choice Anti-Aging Intensive Repair Moisturiser, £32.30, and Clinique's Moisture Surge 100H Auto-Replenishing Hydrator, £20.80.
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