MILLWALL match-winner Zian Flemming was warned about his language live on TV after swearing.
The Dutch midfielder even asked "Can I not say that?" after he was reprimanded by a Sky Sports reporter for saying "s***".
Flemming seemed unfazed as he continued to smile during the interview - amid laughter in the background.
That's partly because he was in buoyant mood as the Lions had climbed back into the Championship play-off zone with a 3-2 win at Blackpool.
Victory lifted Millwall two places to fifth but confirmed relegation for the Tangerines.
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Flemming started to say in the post-match chat: "When you've had such a s*** record..."
He was immediately told: "Careful with the language, please."
The 24-year-old responded with: "Can I not say that..?"
His interviewer then not only confirmed he could not do so but added: "POOR record, I think you can get away with."
One bemused fan posted: "Championship - always delivers."
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Flemming's 75th minute penalty had finally seen off the Seagulls in a thriller.
Tom Bradshaw twice put Millwall in front but Blackpool levellers came via a Jerry Yates spot-kick and Lewis Fiorini's incredible long-ranger.
Flemming then won it from the spot... before getting in his spot of bother off the pitch.