NETFLIX has been blasted by fans for being 'tone deaf' over their 'embarrassing' new ad promoting The Witcher.
Season three of the fantasy drama is halfway through its run on the streaming platform.
The concluding part of the series is due to drop soon and Netflix bosses have launched a new advertising campaign for the series.
It comes as Henry Cavill, who plays Geralt of Rivia, has left the show and his final scenes in the role will air this month.
He's been replaced by Hollywood star Liam Hemsworth.
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However, fans have slammed Netflix and accused them of making Liam, 33, feel inferior to Henry, 40.
The projected signs simply read “Yes, he’s still Geralt in Season 3" in reference to Cavill.
The official Witcher account also tweeted pictures of the adverts and added: "Just in case you need a reminder."
Jumping to Liam's defence, an army of fans slammed the streamer publicly on social media.
One said: "Hemsworth should quit this is so disrespectful."
A second wrote: "Them using this phrase as their marketing campaign must be such a blow to Liam Hemsworth."
“This just shows ZERO respect to Liam Hemsworth. Absolutely s***ting on him. Absolutely tone deaf stuff," said a third.
While a fourth commented: “I can’t believe this is real, holy s***. This is absolutely throwing Liam Hemsworth straight under a bus.”
After being cast in the show, Liam previously said: “As a Witcher fan I’m over the moon about the opportunity to play Geralt of Rivia.
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"Henry Cavill has been an incredible Geralt, and I’m honoured that he’s handing me the reins and allowing me to take up the White Wolf’s blades for the next chapter of his adventure."
