THE Apprentice is back for season 17 with a brand new batch of candidates.
Lord Alan Sugar and his aides will once again on the hunt for their the next entrepreneur to give the £250K investment to.
The hit show has featured many cars over the years, including the famous shuttles between Sir Alan's office and the challenges in luxury MPVs.
But Sir Alan Sugar is fond of a luxury motor himself, a long-time fan of British brand Rolls-Royce.
It's not just Rollers though, Sir Alan has enjoyed a few different sporty and luxurious motors in his time.
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We've rounded up a few of them here.
Rolls-Royce Phantom
Perhaps the car Lord Sugar is most famous for is his Rolls-Royce Phantom.
He's had a few, but his range-topping Rolls always has the number plate AMS 1.
The Rolls-Royce Phantom today has a price tag of around £350,000 but customers often spec them to within £1million with custom finishes.
Bentley S1 Continental Sport Saloon
Lord Sugar's Bentley S1 Continental Sport Saloon had another famous owner before him.
Lord Sugar owned the car for 25 years but later admitted he overpaid for the silver Bentley, claiming he had been "done up like a kipper" by the singer.
The beautiful '50s Bentley was sold by Bonhams back in 2017 for a staggering £366,000 but is worth even more today.
Chevrolet Corvette Z06
Back in 2017 Lord Sugar Tweeted: 'My new Chevrolet ZO6 Corvette. Great Florida car.'
The Z06 is the pinnacle of the Corvette range, which in this generation of the model had a whopping 650hp.
The 'C7' Corvette Z06 cost in excess of $100,000 when it was new.
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Rolls-Royce Silver Spirit
Lord Sugar took to Twitter in 2018 to tell his followers the owners of this 1980s Rolls-Royce Silver Spirit had contacted him out of the blue.
It's not up to Sugar's usual standards, but he bought it because it was the first Rolls he ever owned once hitting the big time.
On Twitter he said he now just needed a new plate to go with it.
Chevrolet Corvette
And more recently on Twitter in 2020, Lord Sugar posted this picture of the latest mid-engined C8 Corvette.
He Tweeted: 'Here is my new car coming December.'
The colour certainly drew a lot of comments on the social media platform.
One person said: "Very nice, worked hard all your life, why not?
"I like the Sugar branding too! Can see that colour on your day boat, plane and leisure clothing."
