I’M A Celebrity’s Janice Dickinson reignites a decades-long feud with supermodel rival Naomi Campbell in expletive-laden rant in camp.
The American model - known as the original supermodel for her work in the 1970s and 80s - branded fellow clotheshorse Naomi a “b*tch” in a discussion with Myleene Klass about the industry.
The comment is the latest in a long-running war of words between the two veterans of the catwalk.
Chatting on Thursday night’s show, Myleene, 45, asks Janice: “What do you think modelling does to young girls? Cos everyone is really scrutinising it now.
“You know, like, it’s not PC, they shouldn't be doing it.”
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Janice, 68, replies: “It depends, like Naomi Campbell for example is the biggest b*itch.”
Then she claimed: “She’s not nice to her assistants, she’s always late.
“The industry turned her into a monster.”
The women both walked the catwalk for top brands before retiring and undertaking huge media careers.
Janice Dickinson says she coined the term ‘supermodel’ in 1979 during a conversation with her manager.
The story goes that her manager, concerned that Janice was taking on too much work, told her, “You are not Superman.”
To which Janice replied: “I am not Superman, I am a supermodel.”
Years later in one barb Naomi hit back: "It's used way too much.
“And I laugh. I just laugh. We never called ourselves that.
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“It was coined by whatever losers, but I never called myself a supermodel.
“It's always been a very competitive career. It's hard work. It's a discipline--taking care of yourself inside and out."
Janice has lit up camp so far on the all stars I’m A Celebrity…South Africa version currently airing on ITV1 and ITVX.
On Tuesday night’s show she undertook a foul eating challenge alongside Jordan Banjo.
