WWE icon Hulk Hogan is embarking on a shock new business venture... selling cannabis and mushrooms.
Hogan, 69, real name Terry Gene Bollea, retired from wrestling 11 years ago after a 35-year career in the ring.
"Hulkamania" is one of the biggest brands to ever come out of the WWE.
But now Hogan is bidding to forge ahead in a completely new market as he launches a cannabis and mushrooms brand.
Following in the footsteps of boxing legend Mike Tyson and fellow retired WWE man Ric Flair, Hogan is partnering up with Carma HoldCo to create his own cannabis line.
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Speaking to TMZ Sports, he said: "When I saw what Ric and Mike were doing, I instantly wanted to get on the team because you use CBD for energy, for sleep, for fitness — it just made sense.
"It’s a logical extension of where I already was but this is the safe way to approach things instead of that wildcard way of doctor’s prescription stuff.
"It just didn’t make sense anymore."
Hogan is referencing how CBD has helped him with the pain he experiences from his many in-ring injuries.
He has had 10 back surgeries, while also undergoing operations on his knees and hips.
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But since switching pain pills for cannabis-related products, he has seen a huge improvement.
Hogan added: "It definitely helped me because as I said the slow walk back from the prescription drugs ended with me downing the Tylenol and the Advil and Aleve’s and finally even that wasn’t working for me.
"As I moved away from that and got into the CBD world, it really changed the game from my sleep to the inflammation, the way my wrists and my joints hurt, across the board, it helped me with my health."
Hogan is still some way behind former world heavyweight champion Tyson, 56, when it comes to the cannabis trade.
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Last year, Tyson's cannabis empire was raking in £500,000 each month.
He is building a 418-acre weed-themed holiday resort he hopes will be home to a music festival to rival Coachella, as well as the world's longest lazy river.
And aside from a luxury hotel and the lure of "glamping" tents, there will be a Tyson University on site that will aim to teach cannabis cultivation tips to wannabe farmers.
He is also launching a new company called Tyson 2.0.
According to Forbes it will be "a step up from Iron Mike’s first cannabis brand, offering a wider array of products including everything from his personal favourite, flower, to concentrates, edibles, beverages, and pre-rolls".
