A BIZARRE joke which aired on Australia's Today show has left viewers in fits of laughter.
Hosts Karl Stefanovic and Sarah Abo were left flabbergasted when a young boy told an unscripted joke about vegans jumping from cliffs.
The moment appeared completely unexpected and producers seemed just as surprised by the jest as the presenters.
The boy said: "A vegan and a vegetarian are jumping off a cliff to see who will hit the bottom first. Who wins?"
"I don't know," Karl said. "Who wins?" asked Sarah.
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The kid proudly replied: "Society!"
Following this the shocked hosts burst into fits of giggles and told viewers: "We weren't expecting that."
Karl laughed so hard he fell of his chair.
The video has since been seen by millions around the world after it was posted on the Today Show's Tiktok account.
American commentator Benny Johnson called it "the single greatest moment in television history" after introducing it to social media.
Another agreed and called it "The joke of the century".
The clip prompted thousands of comments which vary in opinion.
Some vegetarians and vegans were able to see the funny side, with one writing: "As a vegetarian I approve".
And a second wrote: "As a vegetarian, I laughed my a**e off."
But a third hit out at the boy's parents and said: "Such a great job of raising your kids, NOT, the joke is funny but this is how morals and compassion die."
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Another questioned: "Society wins when animals are killed?"
The clip is causing a stir in the US as some Tiktokers remarked it would have never been broadcast on strait-laced American telly.
This is not the only blunder to air recently as a replacement weatherman gatecrashed an interview before he dashed out of shot.
And a BBC News host was in a mortifying blunder as she made very strange noises after thinking her microphone was turned off.
