IT'S a store that's always been known for incredible bargains - particularly on frozen food.
But now Iceland has upped their game once again, by introducing half price clearance cabinets.
Heidi took to the Extreme Couponing and Bargains UK group on Facebook to share pictures of the cabinets in her local store.
"Iceland now have half price clearance cabinets," she wrote.
"Well worth a look!"
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In the comments section, she revealed that her local is in the Welsh town of Llanelli.
The pictures also showed some of the bargain items on offer in the store, including pizzas for £1.50 and mozzarella sticks for 75p.
There were also multipacks of rice for £1.25 instead of £2.50, chilli cheese nuggets down from £2.50 to £1.25 and lemon and pepper king prawns for £2 instead of £4.
And a pack of nine mini pizzas was just £1.50 instead of £3, making them just 16p each.
The cabinets also contained duck gyozas for £1.25 instead of £2.50, with someone hilariously commenting: "SAVE THE GYOZAAAAAAASSS!"
Others revealed their own bargains from store, with one writing: "I got huge bags of chicken fillets reduced to £7!"
"Lots of vegetarian options at Iceland," another pointed out.
"None in our iceland," athird sighed.
To which Heidi replied: "Ask them, it will be there probably waiting to go out."
"Well worth a call to your local if no can ask it will be there," she added in another comment.
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"Do u get this online?" someone else asked.
"No I don't think so," Heidi responded.
"Not reduced at food warehouse truro or iceland in the range truro," another said.
"It's out but full price through till still."
News of Iceland's new introduction comes after it was confirmed that they were bringing the shutters down on the store in the Rosemary Centre, Mansfield this weekend.
According to local news website Nottingham Live, the 70-year-old shopping centre is set to be demolished to make way for a Lidl.
Developers told the news outlet the shopping arcade had "reached the end of its natural life".
