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Volvo to revive TWO models within weeks as it reverses shock discontinuations

22 June 2024 , 14:31
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But it may not last long
But it may not last long

VOLVO has reversed the discontinuation on an entire range of its cars and announced the UK return of two beloved models.

The Swedish brand had planned to heavily limit production in response to customer preferences but will now offer a wider variety of motors.

Volvo has reversed the discontinuation of its estate car range eiqrkithiqzuprw
Volvo has reversed the discontinuation of its estate car rangeCredit: Stan Papior
The decision will see two models revived from next month
The decision will see two models revived from next monthCredit: Getty

In a shock statement last year, the manufacturer confirmed it would only make SUVs going forward.

This was said to be a response to the narrowing demand for other body types.

However, according to Autocar, Volvo has now reversed the decision to scrap its range of estate cars.

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This will reportedly see the reintroduction of the V60 and V90 to the UK market imminently.

A spokesperson for the brand told Autocar: "We removed the V60 and V90 from sale in the UK last August amid falling appetite for estate cars.

"While this remains a long-term trend, we have seen a resurgence for our estate products in recent months and have decided to reintroduce the V60 and V90 to our UK portfolio in response to this."

The statement also confirmed that Volvo would begin taking orders for the pair from next month.

But uncertainty lingers over whether the models will remain on sale beyond the end of their generational cycles in the next few years.

The V90 debuted in 2016 and the V60 in 2018 so, based on a eight-year lifecycle, they might not last long before being due a refresh.

Volvo would not be drawn on the subject, adding: "We do not comment on future model plans." 

Prices for the revived models have not yet been revealed, but they previously ranged from £47,750 for the base V60 to £62,220 for the hybrid variant V90.

The spokesperson added: "We were thrilled by the many comments from customers and media last year, with many stories and memories of how our estate cars have been a huge part of their lives.

"We look forward to helping create more."

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It comes after SunMotors' Rob Gill drove the new Ford Explorer SUV and revealed two big problems with it.

Jacob Jaffa

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